We’re absolutely delighted to share that our Tour de Fridge event exceeded all expectations, raising an incredible £13,000 for the charity Changing Minds with Pick Up a Penny! Thank you to everyone—riders, donors and supporters—who helped make this possible.
Making an Impact
We’re proud to work with Changing Minds with Pick Up a Penny, a North East Community Interest Company on a mission to support mental and physiological health for adults, children, young people, and families through highly personalised, evidence-based therapies.
Led by Psychotherapist Dr?Sara?Young and her team, they offer a range of pioneering services, including:
- Initial consultations to tailor therapy plans
- QEEG brain mapping, neurofeedback and biofeedback
- Buteyko breathing techniques
- Integrative Psychotherapy, including EMDR trauma therapy
These services aren’t just temporary fixes—they aim for deep, long-lasting recovery rather than symptom management.
Thanks to your generous support the funds will build real and measurable impact:
- Subsidising therapy sessions - Making key services like Neurofeedback, biofeedback, Buteyko breathing, and EMDR more affordable to those who can’t access NHS or private care.
- Expanding outreach and training - Helping the team hold events, and community based interventions to raise awareness and deliver psycho-educational workshops.
- Early intervention support - Backing Dr?Sara?Young’s vision of nationwide, research-based early mental health support for all ages.
Community, Connection and Change
This event wasn’t just a fundraiser. It was a reminder of what we can achieve when we come together for a cause that matters and we're incredibly proud of what we've achieved. The £13,000 from Tour de Fridge will really support the charity’s capacity to serve communities across the North East, enabling more people to access life-changing therapies and create lasting change.
Thank you to everyone who pedalled, donated, cheered, or shared our story. Your support is truly changing lives.
